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IC PLAD Placement in Denmark (CU2006) ( forår 2008 - 30 ECTS )

Rammer for udbud

  • Uddannelsessprog: (se under Undervisnings- og arbejdsform)
  • Niveau: Bachelor
  • Semester/kvarter: 4 th semester
  • Timer per uge: The student must count on working full time in the company i.e. 37-45 hours per week. The internship lasts 15 - 20 weeks.
  • Deltagerbegrænsning: None
  • Undervisningssted: Herning
  • Hovedområde: Det Samfundsvidenskabelige Fakultet
  • Udbud ID: 9459

Formål

The objective of the placement is to provide the student with the experience of solving practical problems in a real working environment by using their acquired organisational and team working skills. This placement model is an option for full-time international students, and for Danish students who have been granted a written exemption by the head of department from having to go abroad. The student is expected to work with projects related to the ICM study programme, including but not limited to:

  1. Project planning
  2. Organisation
  3. Use of different tools
  4. Communication
  5. Media production

Indhold

  • Media production
  • Communication
  • Organisation
  • Project management
  • Project organisation

Personal development

During the placement the student should develop the following personal competences:

· Self-confidence

· Initiative

· Communication

· Independence

· Flexibility

· Responsibility

· Self-discipline

Faglige forudsætninger

All 1 st , 2 nd and 3 rd semester courses.

Underviser

Britt Høj Pedersen (main responsible)

Undervisnings- og arbejdsform

Internship in a Danish company

English and Danish.

Litteratur

None

Required/recommended reading

None - internship

Learning methods in % of ECTS load

Project work 80 %

Self-study 10 %

Presentation 10 %

IT skills

None

Requirements for passing an examination

In order for the student's report to be approved, the mark should be at least 02 according to the 7-step grading scale. If this is not the case, an internal censorship will evaluate the report.

Criteria for achieving objectives

- The student should be able to present and describe the placement company in a well-established manner.

- The student should be able to analyse and evaluate the situation and possibilities of the company in particular with respect to communication and marketing.

- The student should be able to prepare recommendations to the company from a communicative, technical and marketing perspective.

- The student should be able to present and describe the range of duties assumed during the company placement.

- The student should be able to evaluate the placement in a constructive manner.

- The language of the report should be grammatically, idiomatically and terminologically correct.

Bedømmelse

The evaluation of the student's placement is based on a written report from the company that evaluates the student's performance during the placement period in a positive way and a written report in English. A detailed description of the contents of the report is available under the heading Placement report .

The student has to hand in the report in 3 copies: One for the instructor, one for the placement company/organisation and one for AU-IBT. An instructor from AU-IBT evaluates the report.

Placement report

The report must cover 10-15 pages in English (1800 characters per page) and can include, but is not limited to, the following aspects:

  1. About the company

a. Presentation of the company

b. Organisation chart

c. Target group identification

d. Competitors

e. SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) of the company

f. Relevance of the company for an ICM student

2. About the placement

a. Description of the tasks performed

b. Relation between the tasks and the ICM study

3. About the tasks

a. Presentation of the tasks performed

b. Samples (all samples have to include technical documentation)

i. Explanation of the samples from a communicative perspective

ii. Explanation of the samples from a technical perspective

4. Further recommendations to the company

a. From a communicative perspective

b. From a technical perspective

c. From a marketing perspective (based upon the SWOT analysis)

5. Personal comments

6. Conclusion

The report must answer the questions:

1. "Is the company/organisation a suitable placement for an ICM student?"

2. "Is the company/organisation a suitable placement for an ICM graduate?"

3. "Do my skills comply with the needs of the company?"